You’ve got an impressive website with a responsive, mobile-friendly design. You’ve got an editorial calendar, […]
Category: Attorney Marketing
As an attorney, you come across potential clients interested in your practice all the time, whether it […]
With the world being technologically advanced and face to face interactions decreasing, people now rely […]
We talk a lot about SEO these days – and for good reason: it’s incredibly imperative to helping people discover your firm’s website and content. SEO practices are continually evolving to keep up with the ever-changing Google algorithms and some practices are more relevant than others at this point.
As with any organization, your law firm’s logo stands as an initial representation and first […]
Google AdWords is a paid advertising venue that brings your advertisements into the Google search […]
It’s hard to believe that email marketing has already been around for more than two […]
Every opinion our clients have gets posted to the internet, putting everything out there on the table – whether it’s accurate or not. Managing that reputation has become an incredibly important part of our jobs – but how exactly can lawyers successfully manage their firms’ reputations online?
We’ve talked before about the importance of SEO for your law firm’s web presence. But […]
We’ve all seen the standard lawyer marketing billboards and TV advertisements and, let’s be honest, they can be a bit painful to watch. However, the tactics themselves can have merit if used properly and if aligned with a solid law firm marketing strategy; so how exactly can you establish a solid marketing strategy for your law firm?
An SEO (search engine optimization) strategy is gold in today’s website arena – it’s what drives your site to the top of search engine result listings. That said, there are definite rules to SEO, a practice that is continually evolving. While the rules are always in flux, there are some basic and simple practices that remain constant. Here are a few of the base elements that lawyers should incorporate into their own websites.
Having a social media presence is a great way to promote your business and to position yourself as an expert resource – but there are a few things that you need to keep in mind when considering usage of social media for law firms.